From Dagenham to Wolverhampton

Manufacturing heritage takes centre stage.

Wolverhampton company, Aldridge Trimmings, opens its doors to Bridgnorth Musical Theatre Company.

Who knew that Wolverhampton still holds a connection to the iconic Dagenham Ford factory’s legacy? It turns out that Bridgnorth Musical Theatre Company’s show director, Laura Davies, certainly did!

Laura, who also happens to be the Managing Director of Marshall Harmony, a recruitment firm specialising in the manufacturing and engineering industries, recently discovered a hidden gem that beautifully ties together her two worlds.

“It’s not often that my day job overlaps with my passion for theatre,” Laura shares. “But this time, the synergy was undeniable.”

During preparations for the company’s latest production, Laura reached out to Jenni Austin, a client whose factory specialises in the intricate craft of car interiors. What makes this factory unique is its direct link to the work of the Dagenham women, whose story of resilience and determination inspired the beloved musical Made in Dagenham.

“When I learned that Jenni’s team continues the legacy of crafting car seats with such precision and pride, I knew we’d found the perfect setting for our show’s photoshoot,” Laura explains.

Jenni Austin, General Manager, recalls: “When the film first came out, our girls commented that they were seeing the Escort seat covers we still make here today. So when Laura asked if they could use our factory for their photoshoot, it felt so apt. We even have an old Singer sewing machine that is being featured in the photographs. Jenni’s girls have embraced this opportunity to show off their behind-the-scenes work complete with 60s hairstyles!”

The factory, based in Wolverhampton, doesn’t just embody the spirit of skilled manufacturing … it represents a commitment to preserving and continuing the art of craftsmanship.

From hand-stitching to detailed interiors Jenni’s team carries forward the values of quality and dedication that the Dagenham women made famous.

Jenni and her team have graciously opened their doors to Bridgnorth Musical Theatre Company, providing the backdrop for the show’s promotional material.

And there’s even more excitement brewing…some of Jenni’s team members might make a cameo in the production’s opening video!

Laura adds: “It’s a privilege to shine a light on the incredible work happening right here in our region. It’s proof that the heart of manufacturing is still beating strongly in Wolverhampton and it’s an honour to incorporate that into our show.”

This collaboration is not just a celebration of local talent but a powerful reminder of how industries and communities can come together to share and celebrate stories that matter.